Pure Life
Chicken Grain Free Puppy Dry Food
Chicken Grain Free Puppy Dry Food
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🦴 Protein Score: ⭐ 3/5
Crude Protein: 37% (Exceptional for growing puppies)
Main Sources: Chicken Meal, Freeze-Dried Chicken, Faba Beans, Chickpeas, Pea Protein
Why Not Higher?
The number is great, but the heavy plant protein load brings the score down.
🔥 Fat Score: ⭐ 5/5
Crude Fat: 19% (Ideal for growing puppies)
Fat Sources: Chicken Fat, Fish Oil, Flaxseed Oil, Emu Oil, Coconut Oil
Omega Ratio: 6:1 (Great for skin & joints)
🥩 Ingredient Quality Score: ⭐ 5/5
Transparency: Perfect—everything clearly listed
Filler Alert! Only minor—potato starch
Functional Boost! High—turmeric, kelp, yoghurt, spinach, green tea, fish oil, and more
⚡ Caloric Density Score: ⭐ 5/5
Calories: 400 kcal/100g (Excellent for growing puppies)
⭐ 4.5 / 5
Like a BBQ chook from the deli—juicy, rich, and crowd-pleasing, but there’s still a bit of stuffing in the mix.
The Quick Bite
With 37% protein, 19% fat, and 400 kcal/100g, this chicken puppy formula is ready to fuel pups with big appetites and bigger zoomies. It kicks off with chicken meal and freeze-dried chicken—tick and tick—and follows up with a premium fat blend featuring fish, flax, emu, and coconut oil. The omega-6 to 3 ratio (6:1) is dialled in for healthy skin and joints, and the functional lineup is a ripper—turmeric, yoghurt, green tea, kelp, and berries. But it’s not all golden—faba beans, chickpeas, and pea protein bulk up the numbers and knock down the meat purity. Overall, a tasty, nutrient-dense option that still sneaks in a few cost-cutting tricks.
What It Gets Right
✔ Protein-rich with chicken meal and freeze-dried chicken up front
✔ High fat (19%) fuels growth and energy
✔ Omega-6 to 3 ratio (6:1) is spot-on for coat, skin, and inflammation
✔ Calorie-dense (400 kcal/100g) for growing puppies
✔ Stellar functional profile: fish oil, emu oil, yoghurt, turmeric, green tea, berries, and more
✔ 100% clear and clean labeling—no vague ingredients or artificial additives
Where It Falls Short
❌ Faba beans, chickpeas, and pea protein make up a large share of the protein
❌ Potato starch adds mild filler content
❌ Protein score is capped due to heavy plant contribution, even with great animal sources





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